Our industry is facing many changes and some of those changes are driven by technology and changing buying habits. How do we adapt and respond to the changing landscape? Fortunately, we can learn from history because it repeats itself. keep reading »
Digital Sales and eCommerce
We are approaching 2021, and one challenge for heavy-duty parts companies is to find new ways to increase sales. For B2B heavy-duty parts companies specifically, what is working in the available arsenal of digital marketing tools?keep reading »
Understanding how to leverage digital technology in your heavy-duty truck & trailer business is a critical component of keeping your company on the path to success. Failure to execute a digital strategy will result in business failure.keep reading »
Whether you are thrilled about it or not, technology is the way of the future. When it comes to the sales, and distribution of parts, eCommerce is becoming a need-to-have if you want to survive in the industry. How can you get started with your eCommerce platform?keep reading »
Over the last decade, technology has been completely changing the way we do things in our day-to-day life. For one, the convenience of being able to order something stress-free online and have it in your hands the next day is game-changing. However, will we ever see this eCommerce convenience in the heavy-duty parts industry?