Blog

6 Steps to Create Your Heavy-Duty Parts Store Marketing Plan
Marketing isn’t rocket science; it just feels that way until you discover that there is a proven formula that will make you successful. This formula does require strategic thinking, positioning, consistency, determination, branding, and the integration of marketing automation. But if you break it down one step at a time you can successfully reach more customers and sell more heavy-duty parts.

How to Take Advantage of a Bear Market
We are in a bear market.
The toll of the COVID-19 Coronavirus on human life is terrible. The loss of family members and friends is painful and the entire team at The Heavy-Duty Parts Report prays for the families of the victims of this pandemic.

Heavy-Duty Parts Management in the 21st Century
I was recently invited to be a guest-presenter on Diesel Laptops webinar about their heavy-duty parts management tools.
CEO Tyler Robertson was in the studio and I called in from my office.

How to Work from Home and Increase Sales Revenue
According to the US Center for Disease Control and Prevention (CDC), the COVID-19 coronavirus has developed into a widespread pandemic. With growing outbreaks of diagnosed cases in many states in the US and several provinces in Canada and vastly larger numbers of undiagnosed cases, there’s a serious cause for concern.
Whether it is the Coronavirus, or it is another infectious disease the reality is that we are going to have to change the way we do business in order to protect our employees and customers.

A Companion to The Heavy-Duty Parts Report Podcast
My name is Jamie Irvine and this is my BLOG focused on serving the heavy-duty parts industry. This blog is a companion to my industry-leading podcast called The Heavy-Duty Parts Report where my guests and I provide expert advice about the heavy-duty parts you need to buy to keep your trucks and trailers rolling, lower your cost-per-mile, and keep you informed about what’s happening in the industry.
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